Uplifting & Energizing

One of the most common desired mood-boosting aromas is for uplifting and energizing scents. While a lot of these fragrances incorporate essential oils associated with these benefits, many products use both natural and synthetic ingredients to aid in this process. Citrus notes including bergamot, orange, and lime are associated with improving energy levels and boosting creativity.

Trendsetters: Molton Brown, Beloved, Dove Men+, JR Watkins

Focus & Clarity

With majority of people working from home, consumers quickly adapted to structuring home life as a workplace. This has challenged our mental wellness by blurring the lines between personal space and work. Many brands have taken this opportunity to create products with fragrances that help consumers focus and concentrate during work hours. Popular aromas include notes of peppermint, cypress, and cinnamon to promote concentration.

Trendsetters: Elisabeth Rose, Bath & Body Works, Molton Brown, Asutra

Unwind & Stress Relief

Brands are using fragrance to aid in both relaxation and stress relief as the need to unwind becomes necessity. Serene and calming fragrances infused with lavender, and chamomile essential oils are promoted to help decompress and refresh one’s mood. These soothing scents are explored in various formats to promote sleep such as
sleep mists, shower gels, candles.

Trendsetters: L’Occitane, ESPA, Thisworks, Slip

Try our latest mood-boosting fragrances!